Fulfillment Intelligence

Navigate TikTok's Fulfillment Maze

Your complete guide to FBT, Amazon MCF, TikTok Shipping, and the February 2026 deadline.

🚨
CRITICAL: Seller Shipping Ends February 25, 2026

TikTok announced today (January 26, 2026) that Seller Shipping will be discontinued. All US sellers must transition to TikTok logistics services within ~4 weeks. This page will help you understand your options.

Your Options

TikTok Shop Fulfillment Options (January 2026)

Five paths forward, each with different trade-offs. We help you choose the right mix.

Option What It Is Coverage Cost Best For
FBT TikTok's warehouses handle everything All US $3-5/order High volume, hands-off
Amazon MCF Fulfill from FBA inventory All US $4-7/order Unified inventory
TikTok Shipping TikTok labels, you ship (USPS) All US $3-4/order Own warehouse
CBT TikTok picks up from you ~2,000 zips $2-3/order LA/East Coast/Texas
Self-Ship Your own UPS/FedEx labels All US $5-10+/order Ends Feb 25

Understanding Your Options

FBT

Fulfilled by TikTok (FBT)

TikTok's end-to-end fulfillment service

Pros

  • ✓ Free 3-day delivery badge
  • ✓ 20-35% shipping savings
  • ✓ Order protection (logistics issues excluded from metrics)
  • ✓ Multi-unit fees reduced 24% (Jan 2026)

Cons

  • ✗ Requires dedicated TikTok inventory
  • ✗ Ship to PA/VA warehouses
  • ✗ Less control over fulfillment
LIVECRAFT SPECIALTY
MCF

Amazon Multi-Channel Fulfillment (MCF)

Use your existing FBA inventory for TikTok orders

✓
Confirmed Compliant (January 2026)

Amazon MCF is now officially compliant with TikTok Shop fulfillment policies.

Pros

  • ✓ Unified inventory - one pool for Amazon + TikTok
  • ✓ 98% within 3 days, 99.98% undamaged
  • ✓ No new inventory allocation needed
  • ✓ Platform risk mitigation (inventory stays in Amazon)

Cons

  • ✗ Higher per-order cost
  • ✗ Requires integration setup

Why LiveCraft: As part of Podean, we have deep Amazon MCF expertise that no other social commerce agency can match. We help you set up, optimize, and manage MCF for TikTok orders.

TTS

Upgraded TikTok Shipping (UTS)

TikTok provides USPS labels, you handle pick/pack

⚠
USPS Lock-In (January 2026)

All USPS labels must now come through TikTok Shipping. No more ShipStation, Shopify, or 3PL USPS labels.

Pros

  • ✓ Good USPS rates
  • ✓ Keep your own warehouse
  • ✓ More control than FBT

Cons

  • ✗ Requires ERP integration
  • ✗ USPS only (no UPS/FedEx via TTS)
  • ✗ You handle pick/pack operations
CBT

Collections by TikTok (CBT)

TikTok picks up from your warehouse

Pros

  • ✓ 30% cheaper than TikTok Shipping
  • ✓ Free pickup from your warehouse
  • ✓ Enrollment reopened Jan 5, 2026

Cons

  • ✗ Limited coverage (~2,000 zip codes)
  • ✗ Only LA, East Coast, Texas areas
  • ✗ Volume thresholds required
Decision Guide

Which Option is Right for You?

?

Already selling on Amazon?

Amazon MCF lets you use existing FBA inventory for TikTok orders. No new allocation needed.

→ Consider Amazon MCF
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High TikTok volume, want hands-off?

FBT handles everything and gets you the "Free 3-Day Delivery" badge.

→ Consider FBT
?

Warehouse in LA, East Coast, or Texas?

CBT offers 30% savings with free pickup. Check if your zip code is eligible.

→ Consider CBT
?

Concerned about platform risk?

Amazon MCF keeps your inventory in Amazon warehouses. If TikTok faces issues, your inventory isn't stuck.

→ Consider Amazon MCF
2026 Timeline

Key Dates to Know

January 5, 2026

CBT Enrollment Reopened

Collections by TikTok enrollment is open again for eligible sellers.

January 12, 2026

FBT Rate Reduction

Multi-unit fulfillment fees reduced up to 24% for orders with 2+ items.

January 2026

USPS Lock-In Enforced

All USPS labels must come through TikTok Shipping. External USPS labels no longer accepted.

January 26, 2026

Seller Shipping Discontinuation Announced

TikTok announces all sellers must transition to TikTok logistics services.

February 25, 2026

Seller Shipping Ends

All sellers must be on FBT, Upgraded TikTok Shipping, CBT, or Amazon MCF by this date.

Why LiveCraft

The Only Agency With Fulfillment Expertise on Both Sides

Most social commerce agencies know TikTok's fulfillment options. We know that and Amazon's.

As part of Podean, we've been managing Amazon MCF, FBA, and multi-channel fulfillment for years. When TikTok confirmed MCF compliance in January 2026, we were ready.

What We Offer

  • ✓ Fulfillment audit & strategy recommendation
  • ✓ Amazon MCF integration setup
  • ✓ Cost modeling across all options
  • ✓ Hybrid strategy design (MCF + TTS + CBT)
  • ✓ Unified inventory planning

The February 25 Deadline

You have ~4 weeks to transition. Don't scramble—let us help you choose the right path.

Get Fulfillment Help Now

Need Help Navigating the Transition?

The February 25 deadline is approaching. Let us help you choose and implement the right fulfillment strategy.

Schedule a Fulfillment Consultation